PR Newswire

OMD Sees Campaign Results Skyrocket by Using IAS Automated Tag with Google

Written by PR Newswire Asia - Micro Investor RSS

The latest technology from IAS reduces tag wrapping time by 50% and increases campaign ROI in the APAC market first

SYDNEY, July 12, 2021 /PRNewswire/ -- Integral Ad Science (NASDAQ: IAS), a global leader in digital media quality, and OMD, the world's largest media network, today announced a case study on time saved and ROI achieved for...

climate-linked financial crises loom, but the fix isn't up to central banks
The Bank for International Settlements – the “central bank” for central banks – made headlines this week with a report outlining how the next major financial crisis may come from…
there was no time to make it perfect
ShutterstockNo Australian government has ever spent A$130 billion so quickly. Last Tuesday, when the Prime Minister announced the government would subsidise six million jobs for six months to the tune…
Does choice overload you? It depends on your personality – take the test
Some personality types find more choices overwhelming. But if you're someone with a strong "assessment orientation", more options won't phase you.www.shutterstock.comWhen you wander down most supermarket aisles are you befuddled…
Economic growth near an end as Treasury talks of prolonged coronavirus downturn
Australia’s three-decade run of near continuous economic growth is set to end, with treasury warning of a hit to growth of “at least” 0.5% in the first quarter of this…
Treasury admits corporate governance is broken but baulks at systemic fixes
With the Banking Royal Commission’s interim report looming, public jockeying to influence what Commissioner Kenneth Hayne might recommend is intensifying. In response to damming evidence at the commission, the…
How 'flags of convenience' have shrunk Australia's merchant fleet
In movies about ships, a crew feverishly changing their vessel’s name and flag to avoid detection is a common tactic. Nothing so simple could work in reality, right? In a sense…
There's nothing unfair about dividend imputation -- it refunds tax that shouldn't have been paid
Under the system we've got, a $100 credit is a $100 credit, regardless of who gets it.ShutterstockAs election day approaches, dividend imputation is back in the news and the hot…
Tinder partners with COSMOPOLITAN’S Bachelor of the Year
Tinder, the world’s most popular app for meeting new people, is announced as the principal partner for COSMOPOLITAN’S Bachelor of the Year competition, with Tinder users given the power to…